Essential Business Terms

Before you register a new business, be sure you know these essential business terms for new business owners and decision makers.

Business Startup Terms
Essential definitions and descriptions for some of the most relevant and important terms every new entrepreneur should know before registering a business.
Business Entity
Organization established as a separate existence for the purposes of taxes. Corporations and Limited Liability Companies are types of common business entities.
Sole Proprietor
A sole proprietorship is not a legal entity. It simply refers to a person who owns the business and is personally responsible for its debts.
Corporation/LLC
A company or group of people authorized to act as a single entity (legally a person) and recognized as such in law.
Service of Process
Service of process is the procedure by which a party to a lawsuit gives an appropriate notice of initial legal action to another party. A primary purpose of business registration is to publish the Service of Process address of the business.
Fictitious Name, Trade Name, Assumed Name, DBA
Commonly used for marketing purposes, an alternate name, different from the name of the owner or corporate name, by which a business is known.
EIN/FEIN
Employer Identification Number or Federal Employer Identification Number is commonly used by employers for the purpose of reporting taxes.
Business Plan
A formal plan that describes how a business will become profitable. It may include marketing, finance, and operational projections.
B2B/B2C
Marketing terms, Business-To-Business and Business-To-Consumer, refer to the company's relationship to its customers.
Copyright
The exclusive legal right, given to the originator of a product, to make or grant copies of that product.
Limitations include public records and information that may be obtained from alternate sources. However, in such cases, copyright may extend to the specific appearance and derivatives of the product.

Technology Terms
Essential definitions and descriptions for some of the most relevant and important terms every new entrepreneur should know before registering a business.
Web Host
A server or computer providing access to a website via the Internet.
Hosting Company
A business that rents space on a server or other computer that can be accessed over the Internet.
Data Center
A large number of networked servers or computers within a single location. Hosting company servers are commonly kept within a data center.
Shared Hosting
A low cost type of hosting in which many low volume websites to share space on a single web host.
VPS - Virtual Private Server
A computer application that enables multiple users to divide the resources of a single server to function as more than one computer.
Cloud Hosting
A shared server resource utilizing a network of servers to provide hosting services from a data center where all the servers within the center share resources and present each users with the appearance of having a virtual server.
Website Template
A set of scripts to which content is added to create a functional website. Website templates make it possible to create new websites in much less time by providing the layout and all related graphics.
Social Business Page
A third party web page, commonly found on social networking sites, such as Facebook and LinkedIn, containing content related to a subscriber's business.
Blog
A limited content and publishing platform enabling non-programmers to provide ongoing content witout any programming knowledge.
CMS - Content Management System
A complex system of scripts and templates that, in combination, create a cohesive and complex content oriented website.
Monetization
A method by which revenue is generated from something that is otherwise free, generally referring to the placement of advertising on a website.
HTTPS/SSL
A communications protocol used by Web browsers to encrypt data being transferred between a client browser and Web host server.
Proxy Server/CDN (Content Delivery Network)
A network of servers that ensures faster content delivery by maintaining cached versions of a website across a network of servers to delivery content based on the geographic location of the user.
HTML
A standardized system for tagging text files to achieve font, color, graphic, and hyperlink effects on Web pages.
CSS - Cascading Stylesheet
A Web page which defines shape, size, color, and other effects to HTML elements adhering to an order of precedence to resolve any style element conflict.
RSS - Really Simple Syndication
A structured Web page providing content without style attributes enabling the content to be easily syndicated to other websites.
SEO - Search Engine Optimization
The presentation of website content in a structure and format that ensures advantageous search engine indexing based on desirable search terms in order to drive search engine traffic to a website.
SEM - Search Engine Marketing
The utilization of paid adverting on search engines to drive traffic from search results to your website regardless of whether your website appears in the indexed results.
SPAM
Irrelevant or inappropriate messages sent on the Internet to a large number of recipients.
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